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Practical guide · 360 Merchandising

Eco-friendly promotional products: how to compare them

A useful selection begins with the requirement, not the product. Define the objective, recipient, context, budget, quantity and deadline before comparing references and customisation options.

1. Define the objective

Clarify the behaviour or experience the merchandise should support and the context in which it will be received.

2. Set budget, quantity and timing

Compare cost per person and total investment, allowing time for selection, artwork approval, production and shipping.

3. Match the product to the recipient

Usefulness, context and perceived quality help reduce waste and increase the likelihood that the product will be used.

4. Validate customisation

Confirm the compatible component, location, print area, technique and number of colours before ordering.

Explore the catalogue

Products related to this guide

These suggestions come from the active catalogue. Confirm stock, price, quantities and customisation on each product page.

LABEL ROUND. Label made from 100% recycled paper (700 g/m²) in a circular shape

93672

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LABEL ROUND. Label made from 100% recycled paper (700 g/m²) in a circular shape

Label made from 100% recycled paper (700 g/m²), circular in shape and with a natural-coloured cord. Ideal for short texts or identification purposes

Customisable100% recycled paperShopping

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HEANEY. Water-based PU notebook with integrated monthly planner and lined pages

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HEANEY. Water-based PU notebook with integrated monthly planner and lined pages

Water-based PU notebook with integrated monthly planner, ideal for efficiently jotting down notes and organising your daily routine. It combines functionality and versatility in a modern, balanced design. Size: A5 Cover type: hardback Cover material: water-based PU Pages: 160 lined pages and 32 diary-style pages, both made from FSC™-certified material and other controlled materials Other features: elastic band, pen loop (pen not included) and 2 divider tabs Dimensions:

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LABEL RECTANGULAR. Label made from 100% recycled paper (700 g/m²) in a rectangular shape

93671

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LABEL RECTANGULAR. Label made from 100% recycled paper (700 g/m²) in a rectangular shape

Label made from 100% recycled paper (700 g/m²), with a natural-coloured cord and rounded corners. Ideal for short texts or identification purposes

Customisable100% recycled paperShopping

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€0.06

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NEIL ROSE. Ballpoint pen made from recycled aluminium (100% rAL), with a matt finish and blue ink

91993

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NEIL ROSE. Ballpoint pen made from recycled aluminium (100% rAL), with a matt finish and blue ink

A ballpoint pen offering a precise writing experience and a touch tip designed for new technologies. The ‘golden rose’ details add a sophisticated and unique touch. It features a push-button opening mechanism. Material: recycled aluminium (100% rAL) Finish: matt Ink colour: blue Writing length (m): 1200 Line width (mm): 1.0 Opening mechanism: push-button Extra features: touch tip Dimensions:

CustomisableRecycled aluminiumWrite

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GARRETT. Set comprising 1 ballpoint pen and 1 notebook, made from PU and stainless steel

93668

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GARRETT. Set comprising 1 ballpoint pen and 1 notebook, made from PU and stainless steel

A set comprising a ballpoint pen and a notebook, essential for everyday use, whether for personal or professional purposes. The notepad features a pen holder, discreetly concealed in the flap with a magnetic closure. The ballpoint pen features a twist-action mechanism and premium Dokumental® ink, ensuring smooth, high-quality writing. Size: A5 Cover type: hardback Cover material: PU Pages: 160 lined pages on 100% recycled paper (70 g/m²) Other features: flap with magnetic closure, silver-coloured oval metal plate with a glossy finish, ballpoint pen holder and divider ribbon Ballpoint pen included: stainless steel with a glossy finish (upper part) and PU with a stainless steel tip (lower part), with black ink (500 m) Supplied in: gift box made from 100% recycled paper Dimensions:

CustomisablePU, stainless steelKits

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GLASGOW. Laptop backpack (17") made from high-density 600D recycled polyester (20L)

92542

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GLASGOW. Laptop backpack (17") made from high-density 600D recycled polyester (20L)

A modern and functional laptop backpack with multiple compartments for more efficient daily organisation. It can be carried on the back or attached to a trolley via the strap, ensuring greater convenience. Outer material: high-density 600D recycled polyester with a water-repellent finish Inner material: 210D recycled polyester Laptop compartment: 17.3" Capacity (L): 20 Compartments: 2 padded main compartments, the rear one fully padded for a laptop Exterior pockets: 2 hidden zipped pockets and 1 side pocket Back panel: padded with extra-padded support system, zipped pocket integrated into the trolley handle Additional features: main compartment zips with water-resistant finish, reinforced and padded handle Dimensions:

Customisable600D recycled polyesterBags

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SLAUGHTER. Stainless steel ballpoint pen with a glossy finish and black ink by Dokumental®

91989

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SLAUGHTER. Stainless steel ballpoint pen with a glossy finish and black ink by Dokumental®

A chrome-coloured ballpoint pen with a contemporary design, offering a smooth and long-lasting writing experience. Combining quality and functionality, it makes for a unique and sophisticated gift. It features a twist-action mechanism and premium Dokumental® ink. When laser engraving is used, the colour of the personalisation will be silver. Material: stainless steel with PET coating (30% recycled) Finish: glossy Ink colour: black Ink type: Dokumental® Writing length (m): 1200 Line width (mm): 1.0 Opening mechanism: twist Packaging: padded gift box Dimensions:

CustomisableStainless steel, recycled PETWrite

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SCLIAR. Set comprising 1 ballpoint pen, 1 notebook and 1 bottle, made from recycled PET, recycled aluminium and bamboo

93673

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SCLIAR. Set comprising 1 ballpoint pen, 1 notebook and 1 bottle, made from recycled PET, recycled aluminium and bamboo

Set comprising 1 ballpoint pen, 1 notebook and 1 bottle – essential items for a complete kit. The ballpoint pen features a push-button mechanism. As this product is made from natural materials, the colour of the product and the print finish may vary from item to item. Size: A5 Cover type: hardback Cover material: 100% recycled PET fabric (rPET) and bamboo Pages: 160 lined pages on 100% recycled ivory-coloured paper Other features: ribbon marker and elastic band to close the notepad Ballpoint pen: made from recycled aluminium (100% rAL) and bamboo, with blue ink (800 m) Bottle: made from frosted glass and bamboo, with a capacity of up to 520 mL Packaging: gift box made of kraft paper, made from FSC™ certified material and other controlled materials. Dimensions:

CustomisableRecycled PET, recycled aluminium, bambooOffice

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Frequently asked questions

Is there one best product for every company?

No. The right product depends on the objective, recipient, budget, quantity, deadline and context.

Should I define the budget first?

Yes. A target range per unit and the expected quantity make product comparison more efficient.

When should stock be confirmed?

Before finalising customisation and early enough to allow production and shipping.

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